Lights, Camera, Dance! How Decadance Used Custom Promotional Products For Fundraising
Read how Decadance, a contemporary dance company based in Singapore used custom promotional products for fundraising and also as mementoes for the audience.
Custom Promotional Products Commissioned by Decadance Co
Image Credit: Edwin Wee
Are you a creative studio involved in staging plays, musicals or dance performances? Do you want your audiences to remember your performance and spread word-of-mouth publicity for your upcoming shows?
Learn how Decadance Co, a contemporary dance company based in Singapore used custom promotional products from Gumtoo Stickers to raise funds and as mementoes to the audience.
About Decadance Co:
Decadance Co: A young, contemporary dance studio in Singapore
Founded in 2019 by Edwin Wee and Rachel Lum, Decadance Co is a socially conscious contemporary dance company based in Singapore. Decandance Co’s vision is to be intergenerational and all-inclusive. They specialize in developing multi-disciplinary works, programmes and experiences that challenge both artists and audiences.
Decadance Co’s Recent Path-breaking Performance: No Corners
Watch: Teaser of ‘‘No Corners’’ Performance
Decadance Co recently staged an invigorating performance “No Corners” on the rooftop of Design Orchard on Orchard Road, Singapore. The concept of “No Corners” revolved around the idea of comfort and discomfort. The flashing billboards, the bright city lights in the background added a certain discomfort to the audience, whereas the performers indulged in comfort on a sofa. After sometime, perhaps the audience found the familiarity of the billboards and the light a comforting sight. Many audience members were intrigued by the use of the space, set, lights and film component to bring out the concept with artistic integrity and delivery.
Check some images from the performance:
Flashing Lights, Shining Billboards add to the performance settings at the Design Orchard, Singapore
Image Credit: Dong TZ
The Real Test: Facing the Audience
Image Credit: Dong TZ
Let’s Dance!
Image Credits: Dong TZ
Why Custom Promotional Products?
Edwin and Rachel had three requirements:
1. A novel idea to raise funds for Decadance Co,
2. Something for the audience to take back from the performance that would remind them about the experience they had during the show.
3. Quirky, relatable merchandise that people who haven’t watched the show would like to purchase
A quick Google and social media search led Decadance Co to Gumtoo Stickers. Many brainstorming sessions later, Decadance Co found what they were looking for-custom made vinyl stickers, enamel pins and embroidered patches. The exclusive designs revolved around their ‘’No Corners” performance, featuring a sofa and the concept of comfort and discomfort.
Comfort Vs Discomfort
Image via Facebook
Custom Embroidery Patch for Decadance Co
Image Credit: Edwin Wee
Comfortable on a sofa: Decadance Co ‘‘No Corners’' Performance Preview
Image via Facebook
Custom Vinyl Stickers for Decadance Co
Image Credits: Edwin Wee
Custom Enamel Pin for Decadance Co
Image Credits: Edwin Wee
How Decadance Co used Custom Merchandise for Fundraising:
Decadance Co retailing its custom promotional merchandise at the ‘‘No Corners” performance
Image Credit: Edwin Wee
Decadance Co set up a stall at the venue of their “No Corners” performance, where they retailed their custom vinyl stickers, enamel pins and embroidered patches. The custom promotional products were a huge hit among the audience, and many used it on their bags, books and laptops.
Decadance Co is also retailing the merch online at https://bit.ly/3bENEXm to meet their fundraising goal.
What Decadance Co Founders have to say about Gumtoo Stickers?
Edwin’s review of Gumtoo Stickers on Trustpilot:
Rachel’s review of Gumtoo
“Gumtoo has great content on their social media platforms and superb customer service! Really quick to respond and advise when necessary. Kudos to the team at Gumtoo!”
Thanks Edwin and Rachel for the fab reviews! Made our day!
Team Gumtoo
21 witty enamel pin backing cards to inspire you
Customize your enamel pin packaging with witty backing cards. We present a few ideas to inspire you!
Planning to design and order custom enamel pins for your next promotional event? Or do you want to sell enamel pins as merchandise on your webstore? This article is for you!
Here's an idea that will help you further promote your enamel pins. Use custom pin backing cards to make an attractive first visual impression. We can customize your cards to print your organization name, brand logo, event details, social media handles and much more or one side or both.
We present 21 witty custom backing card ideas to inspire you. Take a look!
1. Everything’s Gonna Be Okay!
Source: Etsy
2. Save Water, Drink Wine!
Source: Primitives by Kathy
3. A Shipwreck Without You
Source: Etsy
4. Mood Check Enamel Backing Card
Source: Pinterest
5. Charming Enamel Backing Card
Source: Etsy
6. Forever and Ever Enamel Backing Card
Source: Etsy
7. No Shit Allowed
Source: Gifts for all Animal Lovers
8. Punny Enamel Backing Card Design
Source: Pinterest
9. Choose Fries, Not Exercise
Source: Primitives by Kathy
10. Creative Dino Enamel Pin Backing Card
Source: Pinterest
11. Go Forward Enamel Backing Card Design
Source: Looklane
12. Fishy Tails/Tales?
Source: Pinterest
13. Cheers!
Source: Pinterest
14. Don’t Be Selfish
Source: Pinterest
15. Match(a) Made in Heaven
Source: Design and Happiness
16. Chocolate Solves Everything
Source: Primitives by Kathy
17. Create!
Source: Wit and Whistle
18. Very Pawsome Enamel Backing Card Design
Source: Etsy
19. Shoot Ahead
Source: Primitives by Cathy
20. Tea, Coffee or Me?
Source: Etsy
21. Our Favourite: The Tattooed Cat=Cattoo!
(P.S: We love our Tattoos)
Source: Kickstarter
Which one of these witty backing card ideas did you like the most? Do let us know in the comments section below!
How to promote your nonprofit using custom enamel pins
Custom enamel pins are an excellent promotional tool, they are durable, eye-catching, easy to hand out, customizable and economical. Learn how your can promote your nonprofit with custom enamel pins from Gumtoo.
Nonprofits need marketing and promotional activities, just like all other organizations. To spread word about your nonprofit’s cause, you need to reach out to your target audience of individual and corporate donors, volunteers, event organizers and the media.
Why should you use custom enamel pins for promotional activities? And how do you use them to promote your nonprofit?
Why Custom Enamel Pins?
Custom enamel pins make an ideal fit with your nonprofit’s promotional activities for the following reasons:
We understand that nonprofits usually run on a tight budget. Custom enamel pins are economical promotional products, you don’t have to spend a bomb to get them.
They are small in size, can be customized according to your current promotional campaign or brand logo, are durable (durability varies with the type of enamel pin you choose, hard enamel and epoxy enamel pins are highly durable, whereas soft enamel pins have medium durability), can be shipped quickly worldwide. They are great custom giveaway ideas!
Well-designed custom enamel pins look good, are great ice-breakers and generate curiosity. When people see volunteers wearing custom pins, they will want to know more about your cause.
Enamel pins are also associated with achievements; if volunteers have to accomplish a target or a fundraising goal to earn one, it adds a sense of pride. Also, donors feel happy and proud to show off their pins which denote that they have donated to a good cause.
How to use custom enamel pins to promote your nonprofit?
1. Custom Enamel Pins for Fundraising
PETA’s fundraising enamel pins retailing on its website
Image via PETA
You can raise funds for your cause by selling your custom enamel pins at your fundraising event. You can also sell these on your website. Be sure to price them at a premium above the cost of procurement, and you can raise some good funds.
2. Custom Enamel Pins for Volunteer Recognition
American Red Cross Volunteer Pins
Image via Collectors
Offer your custom enamel pins to volunteers as a token of your appreciation. You can get creative and award certain pins based on targets achieved, new volunteers registered, or number of hours volunteered for an event etc. You can also give premium custom enamel pins to award volunteer service awards. You can give custom enamel pins in a particular color/design to welcome rookie members/volunteers.
3. Custom Enamel Pins for Donor Appreciation
Red Cross Donor Appreciation Enamel Pin
Image via Cajon
You can award custom enamel pins in different designs to show appreciation to your donors. Make special enamel pins a highly-coveted and exclusive object. For example, you can award special pins to only those donors who have donated above a particular pre-decided amount.
4. Custom Enamel Pins as swag at events
Caption: St. Jude Children’s Research Hospital Enamel Pin
Image via LA Times
If you are looking for giveaway ideas for your NGO event, you can give out custom lapel pins as swag. You can put them in a goodie bag or hand them over directly in a Bopp bag.
5. Promote Custom Enamel Pins on Social Media
Caption: Dog Mom Lapel Pin
Image via Etsy
Run interesting competitions on social media promoting your cause/fundraiser/special event. Award winners with custom lapel pins. Encourage people to share images of them wearing your enamel pins. This will help in spreading awareness of your cause to the general public and get them interested in donating/volunteering.
6. Use Custom Enamel Pins for Branding
Caption: Breast Cancer Awareness custom lapel pins
Image via Walmart
When someone mentions Pink ribbon, we immediately think of Breast Cancer Awareness. Similarly, you can build a branding strategy using custom enamel pins. Create a social media campaign about your cause and associate a specially designed custom enamel pin with the cause. Whenever people see your pin, they will remember your nonprofit and your cause
7. Market Custom Enamel Pins as a collectible
Caption: Niltava bird custom lapel pins by WWF
Image via WWF India
People cherish mementoes and collectibles. Market your enamel pin as an exclusive collector’s item to be won/earned only be a select few. This will create a buzz among collectors and get people interested about your nonprofit and cause.
8. Special Events Pin
Caption: Bowls for kids Special Event custom enamel pin
Image via At Fire
If your nonprofit organizes the same events every calendar year, you can get special custom pins designed differently as a giveaway or for fundraising at each event.
10 Custom Stickers To Send An Environmental Message
Did you know 14 billion pounds of garbage is dumped in the ocean every year? Did you know pollution kills 1 million seabirds and 100 million mammals every year? The world is slowly deteriorating because we don’t care enough. It’s important that we spread awareness about protection and preservation and these environmental message stickers will help do just that.
Did you know 14 billion pounds of garbage is dumped in the ocean every year? Did you know pollution kills 1 million seabirds and 100 million mammals every year? The world is slowly deteriorating because we don’t care enough. Technology and modernization have benefited us in countless ways but what we fail to see is that we reap those benefits at the cost of nature. What if we planted two trees for every tree we have to cut down? What if we all rode in buses and shared cabs instead of our individual cars? What if we opted and demanded for green products? What if we became more conscious of the mess we are leaving on our surroundings? Wouldn’t the world be a much better place?
It’s important that we spread awareness about protection and preservation and these environmental message stickers will help do just that.
1. I love Electric Car Custom Environmental Message Sticker
Image via Ten Stickers
Cars are a major cause of city pollution and the solution to this problem is electric cars. This custom environmental message sticker depicts exactly that.
2. Save The Bees Custom Environmental Message Sticker
Image via Society 6
Einstein is reported to have said, ‘’ If the bee disappeared off the face of the Earth, man would only have four years left to live”
We need to protect and save the bees!
3. Go Green Custom Environmental Message Sticker
Image via Instagram
This environmental awareness sticker a great to give a gentle reminder to people to take the bicycle anytime they can.
4. Keep The Sea Plastic Free Custom Environmental Message Sticker
Image via Etsy
Marine scientists from the National University of Ireland (NUI) in Galway found the plastic bits in 73 percent of deep sea fish collected from the Northwest Atlantic Ocean—one of the highest microplastic frequencies in fish ever recorded worldwide. Marine pollution is a grim reality. We can do our bit by avoiding use of products which use microplastics such as certain cosmetics, synthetic cleaners, toothpastes etc
5. Indestructible Plastic Custom Environmental Message Sticker
Image via Red Bubble
How unbelievable is that? It takes plastic forever to decompose and that is why we absolutely must make the world free of plastic. This is will make a great custom environmental message sticker.
6. Reduce, Reuse, Recycle Custom Environmental Message Sticker
Image via Etsy
Three words to live by and the best custom environmental message sticker for your laptop.
7. Straw Free Custom Environmental Message Sticker
Image via Point B Reality
Encourage others to buy steel or bamboo straws instead of plastic ones. Spread the message via this environmental sticker.
8. Save the Trees Custom Environmental Message Sticker
Image via Stickersticker
Take a simple step and start saving paper as much as you can. Use this as an environmental message sticker on your wall at home or in your office.
9. May The Forest Be With You Custom Environmental Message Sticker
Image via Red Bubble
Amen to that!
10. No Planet B Custom Environmental Message Sticker
Image via Alicia Cl Blog
This custom sticker serves as a grim reminder that there is no other planet for us than our Mother earth.
How are you going to spread awareness and do your bit towards saving the environment? These stickers can be a great start. Get custom environmental message stickers made for you. Drop an email at sales@gumtoo.ca and we will get in touch with you.
How to Organize a Memorable University Open Day - 7 Creative Ideas
Open days are important for both students and universities. Apart from the courses on offer, and prospective placement opportunities, students want to know the vibe of the campus they will be studying at. Check 7 creative and fun ideas for making a memorable and impactful university open day.
Image via Newcastle University
Open days are important events on a university’s annual calendar. It is an opportunity to attract students to your university’s courses while showcasing the best of your campus and what is has to offer. On open days, most universities show students (and their parents) what courses are on offer, details of course fees, the facilities and amenities at their disposal, student finance options, accommodation, placement opportunities and other aspects of student life. Lectures, presentations by faculty, panel discussions, faculty-meetups, campus tours are all deployed for presenting vital and valid information to students to help them explore and choose courses.
While open days should be focused on providing information to students, adding fun and interactive elements to the event will make it more attractive and memorable to students. Presenting 7 fun ideas to make your open day stand out:
1.University Mascot:
Take a leaf out of National University of Singapore’s book. NUS Computing has 2 cool mascots- LiNUS the lion and SocCat- the computing mascot. Make sure your mascots are relatable, adorable, friendly and huggable.
NUS mascot Linus and NUS Computing mascot SocCat say hello!
Image via Facebook
Cappie the Giraffe and Brumby Jack prepare breakfast for University of Canberra's free big breakfast to kick off its Open Day
Image via Canberra Edu
2. Breathe in, Breathe out events:
Students have to make a lot of choices: which course to study, what career should to pursue, whom to date, how to tell parents to back off. Phew. That’s a lot of stress!
Organize stress-busting events at your Open Day. You can get your student volunteers to set up 20-minute Yoga classes, mini-spas, automatic foot massagers both for parents and students.
3. Speed Mentoring Sessions:
Invite your alumni to interact with prospective students and offer short mentoring sessions. A diverse alumni is the most important brand ambassador for a university. Apart from the ones who have been successful in traditional jobs, bring in the ex-students who have done unusual things with their college degrees: the musicians, artists, start-up founders, entrepreneurs, environmental and social activists.
Speed Mentoring Session at the Auburn University, Samuel Ginn College of Engineering
Image via Auburn University
4. Social Cause Volunteering Opportunities:
Reach out and tie-up with NGOs to provide opportunities for students to volunteer for social causes. Giving back to the society events can be organized within a few days of your Open day. For example, students can volunteer for ‘clean the beach day’ or ‘blood-donation drive’ or teaching underprivileged children for a day.
Image via Balance Small Business
5. Temporary Tattoo Booths:
Everyone loves temporary tattoos. Get custom made temporary tattoos of your university’s or college’s logo, mascot or with inspirational quotes. Set up a temp tattoo booth with water, cleaning tissues, a disposal bin and friendly volunteers. Spread happy smiles and your logo everywhere!
Chief Tattoo Officers at Gumtoo Tattoo Booth
6. Custom Stickers as Cool Swag:
Give out cost-effective, but cool swags to visiting students. Apart from T-shirts and novelty pens, die-cut laptop stickers of your university/college logo or mascot are a great idea. Students love decorating their laptops with stickers, they let their stickers speak about what music they love, which brands they like, who inspires them. Stickers are like their Social Media profiles, they do all the talking about what kind of person they are.
Image via Wisc.edu
7. Flash Mob:
Arrange for a surprise flash mob to dance on popular trending numbers or to raise awareness on a social issue.
Did you like our 7 creative ideas to organize an open day at your university? Do let us know in the comments section below!
